Analyzing Everton’s Path to Becoming a Big Club and the Challenges Ahead
Everton is one of the most storied teams in all of English football history, boasting a trophy-laden history that includes nine top division titles and five FA Cup victories. Despite its successes in the past, Everton have been unable to replicate their success in recent years as Premier League competition has become increasingly competitive. As a result, the Merseyside club narrowly avoided relegation this season after an Abdoulaye Doucoure’s second-half thunderbolt secured them a 1-0 win against Bournemouth on Sunday. But with manager Sean Dyche leading the charge, it appears Everton are now ready to make changes for lasting success.
Recent years have seen Everton invest heavily both on and off the pitch in order to establish themselves as a bigger club and catch up to their rivals. This started back in 2016 with the arrival of Farhad Moshiri as major shareholder, who promised ambitious plans for the future of the club. Since then, over £400 million has been spent on signing players like Richarlison, Gylfi Sigurdsson and James Rodriguez while high profile managers such as Carlo Ancelotti and Ronald Koeman have been brought on board.
The hope is that this investment will help propel Everton back into contention for European places or even higher; however there remain several challenges that need to be addressed if they are to achieve this goal. One challenge is finding consistency; despite spending big on new players last summer, results were inconsistent throughout season with many heavy defeats experienced along with victories against top sides like Liverpool and Chelsea. This inconsistency has led many fans to call for more stability within both squad selections and tactical approach.
In addition to consistency, another issue for Everton is their youth setup which needs drastic improvement if they want long term success and sustainable growth going forward. Although some talented young players have come through in recent seasons such as Tom Davies, Mason Holgate and Anthony Gordon , there needs to be greater investment in youth development so that more homegrown talent can be produced through academies across Liverpool & Merseyside regions. This will also help lessen reliance on expensive transfers which may not always deliver desired returns due to risk associated with them .
Finally , marketing remains an area where further improvements need to be made if Everton are serious about becoming a big club again . With relatively few commercial deals compared to other top clubs , Everton’s global appeal could be improved by creating better merchandise such as an iconic new Everton jersey design or unique limited edition kits . Such items can create additional revenue streams while at same time helping create greater engagement with potential fan bases around world .
By addressing these three areas – consistency , youth setup & marketing – it’s possible for Everton begin making progress towards becoming a bigger club again despite current financial climate. While it may take longer than expected , if done correctly it should eventually lead Merseyside outfit back into contention for trophies & European places.